CEO's Corner
Beyond Pre-Click and Post-Click
Technology Takes Online Marketing to a New Level
Online campaign management presents new challenges literally every day.
This requires a new level of optimization, integration, insight and ingenuity throughout
the entire value chain. The right technology is key to bringing it all together.
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DMG's Watch
Turning Information into Knowledge
The goal in information gathering and analysis is decision making, mainly towards
campaign optimization. In order to empower the user to make better decisions, we need
to provide him with knowledge on which he can make his decisions.
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Technology Challenges of Ad Serving and Exchanging
There is a huge challenge in the user interface area, in which the ad server needs to provide
its users with analyzed data and reporting and control mechanisms to operate and run its
campaigns. Another technological challenge is the constant, significant change in demand.
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Business Tips
Keeping Advertisers Fueled for Success
A rich blend of traffic provides the opportunity for the conversions to happen.
However, in order to keep going a long lasting successful campaign, the traffic pool
must remain forever fed by a continuous flux of new traffic.
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Events
International Experts at Ad Tech New York
DMG's first time at Ad:Tech NY as exhibitors was very successful and resulted in a
new stream of opportunities and cooperation
Read more
Speaking at IMC Barcelona
Peles, co-CEO, presented the 3D Approach to Online Advertising at IMC Barcelona –
a 2-day event of learning & networking for the online marketing industry in Europe.
DMG Connect
Downloads
Media Kit - General, UK, Germany
Company Profile - English, German, Spanish
Company News
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